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by Alex Lyons August 21, 2016

Over the next months, Ben Nye are introducing their new branding & product packaging for all Ben Nye Luxury Powders. The sudden change in packaging is an attempt to prevent counterfeiting of the Luxury Powder range.

Over the course of the next 6 months, there will be an array of different Ben Nye Luxury Powder packaging including some which will have the brand new anti-counterfeiting feature; on the back of the powder, there will be an embossed Ben Nye® logo on the back which you can feel when swiping your fingers across it. However, do not worry if your powder does not yet have this feature, as it is gradually rolling out of the next 6 months.

Immediately you will start to notice the 2 sticker branding on the Luxury Powders with metallic gold lettering on the front and with the ingredients on the sticker on the back.

Take a look below at the brand new Ben Nye Luxury Powder Packaging:

Ben Nye Product Packaging Update - New Luxury Powders

Alex Lyons
Alex Lyons


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